Commerce Fusion 2025
Thursday 18th September 2025 | Emirates Old Trafford, Manchester
The B2B Edition
What is Commerce Fusion: The B2B Edition?
The B2B eCommerce landscape is at a crossroads. While B2C brands have embraced customer-centric innovation to thrive in a challenging economy, many B2B organisations remain held back by outdated, product-first approaches and legacy technologies.
Yet, as modern B2B buyers increasingly expect customer service, purchasing and delivery experiences to mirror the best of B2C, forward-thinking B2B brands have a chance to stand out by adapting.
At Commerce Fusion 2025, we’re spotlighting the bold innovators rewriting the rules of B2B eCommerce. Through expert insights, practical strategies, and proven lessons borrowed from B2C, this event will equip you to meet the demands of the modern B2B buyer, capitalise on market shifts, and future-proof your business in an evolving digital landscape.
And this year, for the first time, we’re introducing a dedicated D2C track for brands who want to capitalise on market shifts and get their products straight into the hands of their end users.
Brands who have previously attended
18.09.2025
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Commerce Fusion
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All Day Conference
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Emirates Old Trafford, Manchester
18.09.2025 . Commerce Fusion . All Day Conference . Emirates Old Trafford, Manchester
“Join the leading-edge of B2B innovation. Hear from industry peers who've tackled the same ecommerce obstacles you face and emerged with strategies that work.”
— Pete Robertshaw, Head of Commerce Consulting, Space 48
Why attend Commerce Fusion?
Exclusive insights from B2B’s digital leaders, with talks and panel discussions from brands reshaping the industry.
Tangible strategies for transformation, covering everything from customer experience to integrations and fulfilment.
Opportunities to network with B2B decision-makers, both throughout the day and at our evening drinks reception.
B2C thinking for B2B success, with practical lessons on creating the experiences today’s buyers expect.
New for 2025: a dedicated D2C track, tailored for B2B brands ready to grow direct customer relationships.
Agenda to be revealed soon!
Sponsors
Headline Sponsor
Media Partner
Event Organisers
Commerce Fusion is brought to you by Dark Matter Commerce, the team behind the UK eCommerce awards, Mage Titans, and the Space Bar podcast. With vast event experience, Commerce Fusion is set to be an outstanding event at the iconic Emirates Old Trafford cricket ground in Manchester.
Location
Emirates Old Trafford Cricket Ground
Talbot Road, Old Trafford
Stretford
Manchester, UK
M16 0PX